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E-Commerce · 2024

FreshCart On-Demand Grocery Android App

A Kotlin grocery delivery app with live GPS order tracking, Google Pay and smart reorder suggestions.

Client
FreshCart
Industry
E-Commerce
Timeline
12 weeks
Year
2024
+58%
Repeat orders per customer
99.8%
Crash-free sessions
-22%
Average delivery time

The Challenge

What was holding FreshCart back

FreshCart's customers were concentrated on mid-range Android devices where the old app crashed frequently and drained batteries.

Services delivered

Technology

  • Kotlin
  • Jetpack Compose
  • Google Maps SDK
  • Google Pay
  • Firebase
  • Hilt

Our Solution

How Midline engineered the turnaround

  1. 01

    Rebuilt the app in Kotlin and Jetpack Compose with aggressive performance profiling on budget devices.

  2. 02

    Implemented real-time driver tracking with battery-efficient fused location updates.

  3. 03

    Added one-tap Google Pay checkout and machine-learning reorder suggestions.

Crash reports basically disappeared and our repeat order rate jumped within the first month of launch.
Samuel NwosuCTO, FreshCart

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